Solid
Undyed and single-colour pashmina, woven in a single warp.
Bulk sourcing with The Pashmina Story
Handwoven pashmina,
Handwoven pashmina,
at wholesale.
A curated wholesale programme for boutiques, hotels, gifting studios, and heritage retailers who need dependable, handwoven Kashmiri pashmina at scale — with consistent quality, transparent lead times, and flexible order planning.
Trusted bulk source
From undyed solid pashmina to sozni-embroidered and Kani-woven pieces, we help businesses source authentic handwoven shawls with consistent quality, transparent communication, and flexible order planning.
40+
Weaving families
A growing network of pit-loom weavers in and around Srinagar.
90%
Repeat partners
Built on dependable fulfillment, responsive support, and retailer-first coordination.
PAN
India & export
Serving wholesale partners across India and overseas with clear lead times.
Woven with integrity
Spun, dyed, and woven by hand.
At The Pashmina Story, we offer a thoughtfully curated wholesale programme of handwoven Kashmiri pashmina — sourced directly from weaving families in and around Srinagar. From undyed ivory solids to sozni-embroidered and Kani-woven pieces, every shawl is rooted in purity, craft, and four centuries of tradition.
We also offer custom colourways and bespoke embroidery for gifting and hospitality programmes, each woven on a pit-loom and finished by hand with respect for the craft.
No machines, no shortcuts. Just clean, honest cloth woven by hand for partners who want quality their customers can trust.
Our Edit
Wholesale-ready categories
A concept-led edit of the techniques we offer at wholesale — from undyed solids to Kani-woven pieces.
Embroidered
Sozni and aari hand-embroidered pashmina, worked thread by thread.
Ombré
Graduated dip-dyed pashmina, transitioning shade across the length.
Kani
Kani-woven pashmina, where the pattern is built on the loom.
Custom Colourways
Bespoke colour and embroidery programmes for gifting and hospitality.
Why choose us
Reliable handwoven sourcing for thoughtful businesses.
- 100% pure pashmina, combed by hand each spring.
- Hand-spun, naturally dyed, and woven on pit-looms.
- No machines, no synthetic dyes, no shortcuts.
- Each shawl numbered and signed by the weaver.
100% Handwoven
Pure pashmina with an uncompromising weaving standard.
PAN India & export
Clear dispatch coordination for domestic bulk buyers and overseas trade partners.
Direct from weavers
Closer weaver relationships for better traceability and steadier quality.
Transparent sourcing
Open communication around origin, fibre, dye, and finish.
Send us an email
Tell us what you need.
Share the products you are interested in, your approximate quantity, and any timeline or packaging requirements. We will respond with the next steps for pricing and availability.
Frequently asked questions
Answers for wholesale buyers.
Yes. We support bulk orders pan-India and to select overseas destinations through trusted logistics partners. Delivery timelines vary by region, season, and weaving schedule.
All our pashmina is woven by hand on pit-looms in and around Srinagar, Kashmir. We work directly with weaving families — no middlemen.
Minimums vary by technique. Generally, for solid and ombré pieces it starts from 5–10 shawls per colourway, and for embroidered or Kani-woven pieces from 3–5 per design. Specific MOQs will be shared in our quote.
Yes, we can provide paid samples for quality assessment before you commit to a bulk purchase. Sample costs are often deductible from your first wholesale order.
We offer custom colour and bespoke embroidery programmes for gifting and hospitality. Mention your requirements in the inquiry form so we can discuss feasibility and lead time.
Pricing depends on the technique, order quantity, customisation, and dispatch destination. Share your approximate volume and we will respond with a tailored quote.
Our Partners
Brands we build with
KLAP
DIVA
CANVAS V.
Riga